You want fries with that?

Have you ever felt that you just don’t get good enough market feedback from the field? Is sales not providing you with details around the customer problem? Do you get basic feature requests instead of good (and relevant) descriptions of business problems? Well, you’re not alone and there’s a simple reason why.

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So what type of sales folks do you have in your organization?

Do you have order takers like at McDonalds?

 

Or do you have problem solvers?

 

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It’s the little things…

As Vincent Vega said “it’s the little things” …

Like what’s the deal with freeze-dried coffee? In every hotel in Europe you get extensive tea choices but the only coffee you get are those little packets of coffee that look like sugar? 

 

 

C’mon! Give me some REAL COFFEE! I’m working with massive jet lag here! The irony is that most locals drink coffee more than tea – at least from what I’ve observed. So ditch the electric kettle (which is a staple in every European home and office) and get me a Senseo or something!

Foolish consistency is the hobgoblin of little minds…

So said Emerson. I have to think he was writing about bureaucracy or some other process-laden organization.

God, if I have to fill out one more form just to get one word changed…

Why is it that most processes are supposed to be more efficient yet most end-up being overly-bureaucratic nightmares of B.S paperwork, needless questions, and endless reviews? More...ANY process should always have the following qualities: 

Repeatable – if the process isn’t defined to a level that enables it to be repeatedly and EASILY followed, then throw it out.

Controllable - if you have no idea how things work or know what’s going on, it ain’t a process.

Efficient – This seems to be the big area of problems. Processes that are repeatable and controllable, but that aren’t efficient completely defeat the purpose. Here that SOX auditors and consultants? You’ve delivered a big suck-job on that one you sonsof…

Adaptable – This one is even a bigger problem. Have you ever requested something from…oh let’s say IT…and received a blank stare that screams “we don’t have a procedure for that…”? If you have created a process is soooo effin rigid that the slightest deviation causes the entire machine to grind to an ugly hault, then please remove the sign someone stapled on your back that says “asshole” – seriously, it there – just look.